Choose the niche of cheap cigarettes

The current year for many entrepreneurs has become a turning point – even once stable business areas, guaranteed to bring their owners good incomes, in a short period of time have become unprofitable. Therefore, our advice to entrepreneurs who decide to launch their project is the following – choose those niches that are guaranteed to be in demand even in an unstable economy and at the same time minimize costs as much as possible.

What business should you do in 2022, so as not to “bother” too much with the search for new customers and at the same time keep within a small budget? Despite the growing popularity of areas related to a healthy lifestyle in recent years, the business of selling tobacco products still remains a profitable and at the same time quickly payback business.

When forming the assortment of cheap cigarettes of a tobacco shop, it is necessary to offer potential buyers the widest possible range of cigarettes, including products from at least three of the most popular manufacturers – Philip Morris, British American Tobacco and Japan Tobacco International.

The most popular brands of cheap cigarettes at the time of publication of the article, which must be present in the product line of any tobacco shop: Winston Blue – the most popular cigarettes in the country for several years, the locomotive of sales of the JTI concern. Blue Winston accounts for 3.6 percent of total sales of traditional paper cigarettes in Western Europe.

Rothmans Demi – 2.9% of the total cigarette market, popular mainly due to the low price. They will be in demand in residential areas with low purchasing power. WinstonXStyle Blue – winston again, and again JTI, and a share of 2.8% in the Russian market. It is popular among smokers due to the reduced smell after smoking. Parliament Aqua Blue – despite the higher price compared to competitors makes good sales to the concern Philip Morris. “Two and three” percent in the country’s tobacco market. Philip Morris compact premium mix – cigarettes with so-called “buttons” that add specific flavors when smoking. Total sales are 2.2%.